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Set up AI chat booking

AI chat booking is an embeddable chat widget that answers questions and books appointments right on your website — using the same services, availability, and rules as your phone AI and booking page. Configure it under Online Booking → AI Chat, then paste one script tag into your site. It's a paid feature (Pro and above).

Updated July 28, 20262 min read

AI chat booking puts a conversational assistant on your website. Visitors can ask questions and book an appointment without picking up the phone — and it uses the exact same services, availability, and booking rules as the rest of FrontDesk.

AI chat booking is a paid feature. It's available on Pro and Elite plans. Each plan includes a monthly pool of chat sessions (500 on Pro, 2,000 on Elite). See Understand usage and overages.

Turn it on

  1. Open Online Booking → AI Chat.
  2. Toggle the assistant on.
  3. Fill in the basics:
    • Assistant name — what the widget introduces itself as (e.g., "Sunny").
    • Greeting — the first message a visitor sees.
    • Launcher text — the label on the chat button.
    • Tone & instructions — how it should sound and any rules ("always offer the earliest slot," "mention we validate parking").
    • Fallback message — what it says when it can't help.
  4. Click Save.

Custom instructions are pre-filled from your business type, so the assistant already speaks in the right terminology (patients vs. clients vs. pet owners). Edit them anytime.

Customize the look

On the same page:

  • Primary color — matches your brand.
  • Position — bottom-left or bottom-right, with optional side/bottom offsets so it doesn't cover other buttons.
  • Logo — toggle your booking logo on or off in the chat header.
  • Collect insurance — optionally ask for the visitor's insurance during booking.

A live preview shows the widget on a mock site as you edit.

Add it to your website

  1. On the AI Chat page, copy the embed snippet. It looks like:

    <script src="https://book.frontdesk.care/chat-widget.js" data-frontdesk-chat="your-slug" async></script>
    
  2. Paste it into your website just before the closing </body> tag — on every page you want the chat to appear.

  3. Publish your site. The launcher button shows up in the corner you chose.

The widget loads in its own isolated frame, so it won't clash with your site's styles. On phones it expands to fill the screen when opened.

Review conversations & teach it

Open the Logs tab (Online Booking → AI Chat → Logs) to read past conversations. Each transcript shows the full exchange and whether it ended in a booking.

The assistant can also learn from real chats:

  1. On the AI Chat page, use Find suggestions.
  2. FrontDesk mines recent conversations for good answers it didn't have.
  3. Approve the ones you like — they're added to your knowledge and reused on future chats (and by your phone AI). Dismiss the rest.

Good to know

  • Same rules everywhere. Only services you've marked bookable online are offered, and lead-time, cancellation, and holiday-closure rules all apply. See Set up online booking.
  • Knowledge is shared. The assistant answers from your Custom Knowledge and accepted insurance.
  • It's safe by design. Messages are moderated and length-limited, and conversations have per-session caps to prevent abuse.

Frequently asked questions

Is AI chat booking included in my plan?
It's available on Pro and Elite (not Free). Each plan includes a monthly pool of chat sessions — 500 on Pro and 2,000 on Elite. A session is one visitor conversation, not one message.
Does the chat use the same availability as my phone AI?
Yes. It reads the same services, providers, business hours, holiday closures, and booking rules. A slot booked by chat is the same as one booked by phone or on your booking page — there's no separate calendar.
Where do the chat conversations go?
Every conversation is saved under Online Booking → AI Chat → Logs. Transcripts are encrypted, and you can open any one to see exactly what the assistant said and whether it booked.
Can the assistant answer questions, not just book?
Yes. It answers from your Custom Knowledge and accepted-insurance settings, and it can learn from real conversations — review suggested answers on the AI Chat page and approve the good ones to reuse.

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